Segmentation – the not so secret ingredient to enhance your email program
Oceana show how they used segmentation to increase engagement and activate donors
ENCC DC22 Session
How can you increase engagement and activate donors through segmentation and Engaging Networks?
Have you ever wondered if your email campaigns can do more? THEY CAN!
Dive into this session to learn tips and tricks on how segmentation can help you keep a healthy email list, increase engagement and conversions, and cultivate better relations with your current supporters while activating new supporters.
Presented at ENCC DC 2022 by Jess McLean, Digital Marketing Specialist, Oceana
Have you ever wondered if your email campaigns can do more? THEY CAN!
Dive into this session to learn tips and tricks on how segmentation can help you keep a healthy email list, increase engagement and conversions, and cultivate better relations with your current supporters while activating new supporters.
Presented at ENCC DC 2022 by Jess McLean, Digital Marketing Specialist, Oceana
Course curriculum
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Case Study
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Case Study - Segmentation – the not so secret ingredient to enhance your email program
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